VFX Mattel Archives -

Mattel and Heinz bring ‘Barbiecue’ Sauce

Mattel has teamed up with Heinz to launch the limited-edition Heinz Classic Barbiecue Sauce to celebrate…

Mattel and Nickelodeon is back with ‘Monster High’ season two

The second season of Mattel and Nickelodeon’s animated series Monster High will premiere on 11 March…

Mattel and Zynga’s Rollic to jointly launch a new ‘Barbie’ mobile game

Mattel announced a new partnership with Rollic, a subsidiary of Zynga Inc., a wholly-owned publishing label…

Mattel’s Krista Berger is now ‘Barbie’ SVP and Dolls category head

Mattel has promoted Krista Berger to Barbie senior vice president (SVP) and Dolls head. The announcement…

Mattel onboards Christopher Farrell as executive vice president and chief strategy officer

Mattel announced that Christopher Farrell has joined the company as executive vice president and chief strategy…

Mattel’s animated special on Barbie to come to Netflix

Mattel announced that Barbie, Stacie and friends are returning in Barbie and Stacie to the Rescue.…

Netflix to stream Mattel’s new animated series ‘Hot Wheels Let’s Race’

Mattel Television Studios’ new animated children’s series Hot Wheels Let’s Race will debut on Netflix globally…

Netflix brings Mattel’s new animated series ‘Barbie: A Touch of Magic’ on 14 September 

Mattel announced that Barbie is returning to Malibu with all new adventures with the new animated…

Mattel Television announces new special ‘Polly Pocket: Sparkle Cove Adventure’

Mattel Television and WildBrain’s new animated special Polly Pocket: Sparkle Cove Adventure will premiere on Netflix…

Mattel unveils additional products celebrating ‘Barbie the Movie’ collection

Mattel announced an expansion of Barbie the Movie product collection inspired by the Barbie film created…

‘Barbie’ movie crosses $500 million box office collection worldwide

On the heels of its record-shattering opening weekend, Warner Bros. Pictures’ Barbie has surpassed the half-billion…

Simon & Schuster to be sales and distribution partner for Mattel Press Imprint, American Girl Publishing

Mattel recently announced a partnership with Simon & Schuster for the sales and distribution of the…