After the likes of ‘Pokemon’ and ‘Winnie the Pooh’ taking the Indian merchandising scene by storm,…
Category: Merchandise
Macy’s appoints SpongeBob Squarepants as holiday ambassador for 2014
Macy’s Parade & Entertainment Group and Nickelodeon recently announced that the beloved pop-culture phenomenon SpongeBob SquarePants…
MBC is set to bring ‘Scooby-Doo’ & ‘Tom and Jerry’ to the Middle East
Warner Bros. Consumer Products EMEA in association with Shooting Stars, its licensing agent for the Middle…
Allegre HKM scores license for Looney Tunes NBA co-branded plush
Warner Bros. Consumer Products EMEA (WBCP EMEA) has inked a multi-year Europe-wide deal with Allegre HKM,…
ITV Studios GE unveils UK broadcast and toy partners for ‘Super 4’
Following the signing of a unique partnership with Playmobil and co-producers Morgen Studios and Method Animation,…
Cartoon Network’s Adventure Time is a global phenomenon
From high-impact live experiences to strategic collaborations and extensive retail support, the animated comedy brand soars…
Rubie’s Masquerade unveiled as EMEA dress up licensee for DC Comics’ Hello Kitty
Products will be available across the EMEA region from the end of 2014, and this unique…
Outfit7’s flagship brand ‘Talking Tom and Friends’ secures ten licensees across multiple categories
Global entertainment firm, Outfit7, has announced a raft of licensing deals for its flagship family brand,…
Warner Bros. consumer products make a big bang at the licensing expo 2014
WBCP will also highlight Middle-earth in Las Vegas with a strong force of worldwide licensees supporting…
Warner Bros. Consumer Products EMEA looks to cash in on World Cup fever to drive its profile
The Looney Tunes, through the development of the Looney Tunes Active brand extension, has a strong…
Mattel ropes in Richard Dickson to lead its global brand team
Dickson will work under Mattel CEO Bryan Stockton, and is expected to build the company's catalogue…
PGS to handle L&M rollout for new ‘Alvinnn!!! and the Chipmunks’ Show
The strategic partnership will see PGS taking care of the brand’s L&M strategy around the world,…
