Winsing Animation has announced to be a part of the 2020 China Licensing Expo (CLE) being held from 21 to 23 October 2020 in Shanghai, China.
CLE is the largest and most effective licensing event in Asia and is widely recognised as the most effective channel to understand the licensing market, promote brands, and expand licensing business in China and Asia. For over a decade, the event has witnessed the development of the licensing industry in China.
This year, Winsing Animation exhibits its established animated properties – GG Bond, GOGOBUS and the latest Team S.T.E.A.M.!.
With the well-established supplier chain, content localisation and marketing, GOGOBUS is broadcasting in Korea, Indonesia at present, while the toy sales is also reviving through the pandemic. And Team S.T.E.A.M.!, an upbeat series high on adventure, humour, and heart, features six amazing kids who overcome problems using STEAM curriculum such as Science, Technology, Engineering, Math, with Athletics and the Arts thrown in for good measure.
Winsing Animation has also developed respective toy lines and merchandise for these popular IPs. All these new toy products and merchandise are shown to the visitors along with episodes of GG Bond: Dino Diary, GG Bond season 16 and GOGOBUS now.
Commenting on the CLE participation, Winsing Animation general manager Conan Chen stated: “Generally, our toyline, licensing and merchandising business develop parallelly with program production. Till date, it has received a great response for this year at home and abroad. I believe this fair [CLE] will provide a great platform for Winsing’s continuing development for the next year.”