The days that one considers to be the golden chapter of their lives is their childhood days. Be it toddlers, tweens, teens or adults, one thing that instantly clicks with the audience is anything that relates to their childhood; that makes them nostalgic about their innocent days. Be it building blocks, decorating the doll house or even being a doctor, each one of us has definitely done this all. SpeilwarenmesseeG today brought back a quick flashback of memories to each of its visitor at the Kids India fair, an international B2B toy exhibition held at the Bombay Exchange Centre, Goregaon (East).
The SpeilwarenmesseeG, Director fair management, Katharina Janotta welcomed the guests stating: “The overwhelming success of kids India reflects the huge potential of the Indian toy industry. In three years the exhibition space has significantly increased from 6700m2 to 8500m2 SpeilwarenmesseeG anticipates record visitor numbers from the upcoming edition. We estimate more than 6000 retailers and buyers will attend the event; establishing Kids India 2015 as the leading trade fair for the toy story in India.”
If you strolled down the red carpet at this humongous exhibition, you are bound to come across Funskool, Simba Dickie, Frank Educational Aids, Jasco, Peacock and a lot more established and fresh toy brands that instantly takes you back to your toddler days. Further. Also present at the event was Graphic India CEO, Sharad Devarajan who gave us deep insights and further plans of Graphic India’s current hit projects, Chakra, the invincible and Astra Force, based on Amitabh Bachchan.
This three day trade fair will run through 24 September to 26 September providing an industry platform for meeting of international buyers and purchasing decision makers from large retail stores, departmental stores, stand alone outlets, premium stores, distributors’ retailers, e-commerce players, catalogue retailers and wholesalers. The opening day itself witnessed 150 industry exhibitors presenting their products and services across various product groups such as soft toys, Dolls and role plays, educational toys and games, learning and experimenting games, puzzles cards, children’s books and music, electronic games, multimedia, sports and a lot many more.
The following day shall follow a series of seminars by industry leaders of the respective genres; the topics being Future of licensing in India, Children’s play and academic learning: Intricacies and management, 3-D printing solutions for the toy industry and Trade potential in Toys sector: quality and safety requirements.
This is not it! Another key factor shall be the annual toy donation drive for under privileged kids. The All India Toy manufacturers association’s President, Vivek Jhangiani, along with the Indo-German chamber of commerce and Sports Good export promotion (SGEPC) supporting the exclusive trade stated that the growth of the Indian market in terms of a wide variety of products will allow them to compete and thrive in making the Indian manufacturers be more innovative. He also stated that the growing Indian population is helping the growth of the toy industry’s economy.
This third edition of Kids India definitely is a must visit not only for the business class to pitch in for their economic growth but also for the consumers to get an idea of the variety of endearing toys available in market just to make their toddlers happy.