ARM Enlighten Technology ventures into new markets – From gaming technology to grand designs

Geomerics, an ARM company, announced today that its Enlighten real-time lighting technology, used in major gaming titles such as Star Wars Battlefront, is now being deployed to create virtual show homes for the international property market. It has licensed its technology to Yugen, an Australian company that creates architectural visualisations for developers selling properties off plan or for investors who are unable to visit a site. To allow a fully immersive buyer experience, Yugen create 3D virtual models using Unreal Engine 4 and Enlighten that allows clients to view a property in day or in night mode or change any design element in real-time, enabling them to see immediately how each change affects the property’s lighting. “The biggest challenge in creating life-like 3D visualisations is the time it takes to render out the lighting. The result of changing objects in a scene has historically taken hours to see,” said Yugen, director, Jeremy Santi. “Enlighten’s real-time feedback allows our environments to become a fully dynamic experience for our clients and significantly reduces the time it takes to produce lighting effects.”
ARM, vice president, gaming middleware, Chris Porthouse
ARM, vice president, gaming middleware, Chris Porthouse
“Enlighten technology will allow Yugen’s customers to experience the feel of a finished property and create full interior designs before any foundations have been laid,” said ARM, vice president, gaming middleware, Chris Porthouse. “It doesn’t matter where they are located in the world, buyers will now be able to see exactly what they are investing in and make subtle changes in real-time until they get exactly what they want. These real-time photorealistic, interactive visualisations can provide huge value for developers, builders and project marketers alike.” High quality, real-time global illumination – how light interacts with objects in a scene – is critical for digital visualisations. Evermotion, the largest content creator for the architecture visualisation space, recently conducted research that illustrates the high demand for this technology in the architectural, engineering and construction sector. In a survey of over 500 customers including architects, architectural visualisation artists, and designers, it found that over half of respondents saw dynamic global illumination as an important asset for their industry.