International distributor Prime Entertainment Group has signed a deal with Rai Ragazzi for the hit animated movie Vanille, a Caribbean Tale produced by Prime’s sister company Folimage.
Rai Ragazzi is Rai’s department for children, controlling two free-to-air TV Channels: Rai Yoyo, the leading Italian children’s channel, and Rai Gulp. It is also one of the main European commissioners and investors in kids’ content.
The film is set to air primarily on the channels for young audiences, on Rai Yoyo, the leading TV channel for pre-schoolers in Italy, and on Rai Gulp.
Vanille, a Caribbean tale tells the story of Vanille, a nine -year-old Parisian girl with quite a temper, sent to spend the whole summer in Guadeloupe with her aunt. During these holidays, she dives into an unexpected adventure tinged with mysteries, meets charming characters and a magical flower and reconnects with her roots.
Commenting on the deal, Prime’s head of sales Alexandra Marguerite said, “We are proud to seal the deal with such an important player as Rai Ragazzi and particularly glad that Italian audience will soon discover this incredible girl named Vanille. The film has known major international success with the range of deals closed lately not only with the leading European broadcasters, but also with the biggest channels in Hong Kong and Australia. We feel that Vanille’s bright and courageous personality is really inspiring and appealing to kids and parents in different parts on the word and we are thrilled to accompany her in that journey.”
The film has recently won major recognition at the Annecy International Animation Film Festival, receiving the Cristal Award in the category TV Production. Earlier in 2021, the short film snatched the Grand Prize for Best Animated Short and the Audience Award at the New York International Children’s Film Festival.