One Animation and Kidoodle.TV to launch yoga-based ‘Oddbods: Busy Bodies’ series

One Animation is ready to launch a new iteration of its three-time Emmy Award nominated animated series Oddbods. The new series titled Oddbods: Busy Bodies utilises a live-action-animation hybrid format and is aimed at helping kids relieve stress, move their bodies, and engage in imaginative play. Consisting of 8 x 5-7 minute episodes, the series is hosted by veteran yoga therapist and teacher trainer, Hersha Chellaram, who specialises in children’s and accessible yoga. 

The series is debuting on AVOD Safe Streaming video service, Kidoodle.TV, this week, for an exclusive first window. Oddbods: Busy Bodies encourages children to get active and use their imaginations as they participate in adventures with Hersha and the Oddbods characters to locations including space, a winter wonderland, the park, or enjoying a rainy day at home. During each episode, Hersha guides viewers through movement, stretching and breathing exercises while participating with the Oddbods to achieve their goals.

Hersha Chellaram is a certified Integral Yoga instructor with expertise in bringing the complete practice of yoga to adults and children of all ages and abilities, including those with special needs, disabilities and chronic health conditions. Chellaram was selected for the list of 20 Yoga Teachers of Colour to Watch in 2020, and the 2014 Women of Hope Award as Children’s Advocate, presented by the Hong Kong Adventist Hospital Foundation.

One Animation SVP Michele Schofield said, “During the pandemic, children have experienced an emotionally challenging and turbulent time, during which they’ve shown remarkable resilience and courage. At One Animation, we wanted to show up for kids and deliver tools that would alleviate stress, promote mindfulness, and encourage them to get active physically and with their imaginations, and so we put our efforts into creating Oddbods: Busy Bodies – a series to offer kids a chance to release energy and have a few moments to process their feelings. As an existing partner of Kidoodle.TV, we’ve seen the platform’s positive uptake and tremendous growth, especially this past year, and we knew this trusted and kid-focused platform would be the ideal place to premiere this hopeful new series.”

“The pandemic has challenged our children in multiple ways and the new Oddbods: Busy Bodies show is a great example of not only addressing individuality, but also celebrating it. How we get through this looks different for everybody but we can do it together. The mindful techniques this series delivers are a powerful way to integrate a more meaningful and timely form of kindness and understanding into the lives of kids and families. We couldn’t be happier than to be the first to show this original series to millions of kids and families globally,” remarked Kidoodle.TV CCO Brenda Bisner.

One Animation is officially recognised by YouTube as a digital influencer with the Oddbods series alone having a staggering 28 billion views across digital platforms, and 26 million subscribers on YouTube.

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