Nickelodeon announces Kids’ Choice Awards 2020 virtual edition 

The one-of-a-kind award show that is for the kids and by the kids -Nickelodeon Kids’ Choice Awards (KCA) 2020 is back! While this year has been unprecedented, Nickelodeon follows through on its promise to entertain and empower kids.

This year with Nickelodeon Kids’ Choice Awards the promise is to present the show in a whole new format, new style, focused on taking it virtually and getting kids to not only vote but also get closer to their stars in a never seen before avatar. That’s not all, KCA 2020 will witness six new and relevant categories for kids to vote for their favourite entertainers during the lockdown and decide who takes home the coveted Nickelodeon Blimp. 

Over the years, Kids’ Choice Awards have featured a glittering host of celebrities gracing the orange carpet and with our iconic Nicktoons. With mind-blowing performances by renowned celebrities like Sara Ali Khan, Varun Dhawan, Alia Bhatt, Ranveer Singh and more, as well as raking in more than five lakh votes, kids had a gala time at the legendary award show. This year’s edition will witness nominees that have come through a special online research to determine who entertained children the most during the lockdown.

Kids will get a chance to vote for a whole lot of nominees across several new categories such as favourite online learning apps, YouTubers, Instagram personalities, sportspersons, food enjoyed during the lockdown amongst others. The voting starts on 4 January 2021 exclusively Voot App.

Commenting on the awards, Viacom18 Hindi Mass Entertainment & Kids TV Network head Nina Elavia Jaipuria said, “In these challenging times our commitment is to ensure that our young viewers remain entertained and positive. Keeping this in mind we at Nickelodeon are going to celebrate all that is new with Kids’ Choice Awards 2020. In the virtual format, with the introduction of new categories, we aim to encourage and empower kids to cast their vote and choose their favourites who kept them going through the lockdown. Nickelodeon will also support Teach for India to help provide smart devices to children to enable online education.” 

The uniquely curated awards will support a cause that has emerged during the pandemic while emphasizing the need to celebrate the new normal. Due to the ongoing social distancing, the shift to e-learning, India’s education system is going through a reform. The prolonged closure of schools to maintain social distancing has caused educational inequality, especially due to limited access to internet and technology. To bridge the digital education divide and enable a smooth transition for all stratas of society, Nickelodeon has partnered with Teach for India, for the latter’s existing program “Sponsor A Device”. The partnership will kickstart during the voting process of the Kids Choice Awards 2020 where Nickelodeon will donate one rupee for every vote garnered. Teach for India is a non-profit organization that works towards educational equity at all levels of the education system. Under the existing program, the community aims to enable the new form of learning by raising funds for putting a gadget in the hands of every student who needs one. 

Teach For India communications and marketing director added on the initiative, “We are delighted to partner with Nickelodeon for their most prestigious awards show. Their support to our #DontStopLearning campaign is important and we are deeply grateful to their commitment to sponsor a device to ensure our students continue learning. We are confident that this partnership will play a significant role in bridging the digital divide.”

Pivoting the media mix to the new normal, the marketing campaign is being promoted through a robust digital and social media plan, interesting on-line interactivity, support across the Nickelodeon franchise and social media challenges along with a push from the entire network. There are various innovations lined up on the digital front, including tons of quirky communication on YouTube. There will be a #KCAsquad with influencers giving the audiences all the latest updates on #KCAIndia2020.Further adding to the slime-tastic experience will be slime inspired digital games, contests, AR filters, virtual face-offs and series of engaging and interesting on-line interactivity that will create fun experiences for kids.

While box office collections and critic reviews foretell how successful a film or performer is, it is time to find out which of them would make it to the hearts of the young ones. Get your kids ready to cast their vote and decide who takes home the Nickelodeon blimp!

Following is a sneak peek to the award categories for Nickelodeon Kid’s Choice Awards 2020:

Category

Nominations

Favourite Kid Influencer

  • Anantya Anand
  • Jayas Kumar
  • Kyra Kanojia 
  • Ayat Sheikh 
  • Pratham Singh

Favourite online learning app

  • BJYUS
  • Vedantu 
  • Unacademy 
  • White Hat Jr
  • Topper

Favourite Food enjoyed in Lockdown

  • Pizza 
  • Noodles 
  • Pasta 
  • Samosa
  • Cakes

Favourite Youtuber

  • Vidya Vox
  • Amit Bhadana
  • Bhuvan Bam
  • Ashish Chanchlani
  • Prajakta Koli

Best Movie Actor (Female) 

  • Shraddha Kapoor
  • Alia Bhatt
  • Deepika Padukone
  • Sara Ali Khan
  • Kriti Sanon/Kiara 

Best Bollywood Movie 

  • Baahubali 2
  • Baaghi 3
  • Street Dancer 3
  • War
  • Golmaal Again

Best Bollywood Movie Song 

  • Coca Cola
  • Bala
  • Tu to Meri Care Ni karda
  • Aankh Maare
  • Apna Time Aayega

Favourite Rapper/ Rap Music Star

  • Honey Singh
  • Badshah
  • Raftaar
  • Guru Randhawa 
  • Divine

Favourite Dancer

  • Hrithik Roshan
  • Prabhu Deva
  • Tiger Shroff
  • Allu Arjun
  • Varun Dhawan

Favourite TV Actor (Male)

  • Kapil Sharma 
  • Dilip Joshi 
  • Mukesh Khanna
  • Shivaji Satam 
  • Arun Govil

Favourite TV Actor (Female)

  • Hina Khan 
  • Disha Vakani 
  • Surbhi Chandana 
  • Shivangi Joshi 
  • Shehnaaz Gill 

Favourite TV Show

  • Taarak Mehta Ka Ooltah Chasma
  • KBC
  • The Kapil Sharma Show 
  • India’s Best Dancer
  • Mahabharat

Favourite Mobile Game

  • Temple Run
  • Candy Crush Saga
  • Ludo King 
  • Subway Surfers 
  • Carrom Disc  Pool 

Favourite Child Entertainer on TV

  • Bhavya Gandhi
  • Dev Joshi 
  • Aurra Bhatnagar 
  • Ruhanika Dhawan
  • Aakriti Sharma

Favourite Mobile Game

  • Temple Run
  • Candy Crush Saga
  • Ludo King 
  • Subway Surfers 
  • Carrom Disc  Pool 

Favourite Instagram Personality

  • Kapil Sharma 
  • Niharika 
  • Awez Darbar
  • Jose
  • Prajakta Koli

Favourite Show on Kids Channel

  • Motu Patlu 
  • Chhota Bheem 
  • Little Singham
  • Sab Jholmaal Hai
  • Bandbudh aur Budbak

Favourite Indian Toon Character

  • Bheem
  • Motu 
  • Shiva
  • Patlu
  • Rudra

Best Movie Actor (Male) 

  • Salman Khan
  • Sharukh Khan
  • Varun Dhawan
  • Ranveer Singh
  • Tiger Shroff