January 13-2016
CAKE and Cheeky Little Media appoint licensing agents for ‘Bottersnikes and Gumbles’

Leading Kids entertainment specialist CAKE and Australian production house Cheeky Little Media have announced the appointment of licensing and merchandising agents to represent their new animated production Bottersnikes and Gumbles.

Lisle International (Temple Run) in the UK & Eire and The Fusion Agency (Kung Fu Panda) in Australia will be responsible for seeking out partner licensees in all core categories. They will introduce the property to companies at the London & Nuremburg Toy Fairs at the end of this month.

Spinning around the comedy genre, Bottersnikes and Gumbles targets to entertain kids between 6 to 9 year old. It follows the adventures of three Gumble heroes, Tink, Bounce and Willi, who can squash and stretch into any imaginable shape without being hurt. They love nothing better than to ‘gumble’ all day long, which means crazy, stretchy capers around their junk valley while carefully avoiding getting tin-canned by their stinky, grumpy, lazy neighbours, the Bottersnikes.

Bottersnikes and Gumbles

Produced by CAKE, Cheeky Little Media and Mighty Nice Productions, Bottersnikes and Gumbles is a Netflix original title co-produced with CBBC in the UK and Seven Network in Australia who have already begun airing the series, while CBBC are set to broadcast in July 2016. Netflix will premiere the series globally across all markets in 2016 except for Australia and the UK, which will join the online streaming portal in 2016 and 2017 respectively.

Based on the successful and much loved books by S.A. Wakefield, with illustrations by Desmond Digby, the animation series was published in the UK and Australia between 1967 and 1989 and became widely known for its humour, absurdity and playful language which captured the hearts and minds of children everywhere.

CAKE, CCO and Managing Director, Ed Galton said, “The response to Bottersnikes and Gumbles has already been overwhelming. Everyone who discovers it is amazed.” While the Creative Director, David Webster commented, “This property is really dear to our hearts and has been since we read the books as kids. We now look forward to seeing it take flight as a brand.”

Lisle International, Francesca Lisle-Grimshaw said, “We are looking forward to working with both Cheeky Little Media and CAKE. The animation is entertaining and we are of the opinion that it will translate well into merchandise.”