Lexar announces Kaizen Infoserve as its pan India service partner

Memory and storage solutions brand Lexar has appointed Bengaluru-based Kaizen Infoserve as its exclusive service partner in the Indian market. The move comes as part of Lexar’s plan to strengthen its infrastructure and provide seamless service support to its customers in India. 

Kaizen has a network of over 60 service centres nationwide, including 10 plus regional hubs, 40 plus Kaizen Authorised Partners (KAP) locations, and 12 warehouses, ensuring timely product availability, better inventory management, and swift order fulfilment. The company will provide Return Merchandise Authorisation (RMA) services and general consultation services by email and calls. RMA service allows customers to notify a company that problems exist with their orders, or that they simply wish to return an item. It allows a business to monitor and control exchanges and refunds for buyers in a stress-free, fast, and efficient manner. Kaizen will be responsible for quick screening and identifying the faults of the products returned.

Lexar general manager Fissal Oubida said, “This partnership not only will strengthen our service infrastructure but also underscores our dedication to providing efficient, secure, and customer-centric solutions in the dynamic digital storage industry. Together, we are poised to elevate the experience for our customers ensuring they receive exceptional support and seamless access to Lexar’s innovative memory and storage solutions.”

“Kaizen’s newly launched WhatsApp service support makes the customer service cycles shorter, efficient and more convenient – enabling customers to get the benefit of faster Turnaround Time (TAT) for repair or replacement of the products. Our customer feedback cell is assisted by AI tools that enable automatic internal escalation to achieve 99 per cent SLA for the brands using Kaizen’s support infrastructure,” said Kaizen managing director Murali Krishnan.

Under this partnership, Kaizen will deliver comprehensive repair and maintenance services for Lexar’s range of memory products, including SD Cards, DRAM, SSD, Micro SD, CFExpress cards, HDD, USBs and Card Reader. Additionally, Kaizen has simplified the return process for customers through walk-in Kaizen Hubs where customers can receive in-person support and guidance. The company also provide customer drop point services, facilitating the easy and convenient handling of products and inquiries.