Broadcast Audience Research Council (BARC India) has appointed Mahendra Upadhyay as chief information officer. “We are…
Tag: BARC India
BARC India appointed oversight committee; submits report on outlier policy
India’s sole television measurement company, Broadcast Audience Research Council (BARC) India, had appointed an oversight committee…
BARC India launches Self Service Portal for viewership reports
India’s sole TV viewership measurement company and the world’s largest audience measurement company, BARC India, has…
BARC India to start reporting viewership from free and pay platforms
BARC India, has announced that it would start reporting viewership from free & pay platforms separately starting…
IIM Calcutta presents a report on BARC India’s TV panel size
BARC India has joined hands with the Indian Institute of Management Calcutta, one of the country’s…
BARC India launches PrimaVU to measure premium homes viewership patterns
BARC India, announced the launch of its new product PrimaVU which is aimed at measuring viewership…
20th FICCI Frames calls it a day promising to be grander next year
The third and final day of 20th FICCI Frames began with the session on sports, ‘Sportsononomics-…
What a kid wants
Animation has in many ways fuelled the imagination of a growing kid. Give him a piece…