In Week 44 of the TAM’s TV ratings, once again the mainstay kids channel from Viacom18 – Nick – has garnered the most TVTs with 246 as against its 265 TVTs in wk 43.
Coming in at second place was Cartoon Network with 221 TVTs (224 TVTs), the channel has managed to barely take a lead by a whisker as it is tailed by Disney with 220 TVTs (231 TVTs). Hungama is up next with 206 TVTs witnessing a drop of 30 TVTs from the earlier week. And finally with 155 TVTs Pogo took the fifth position once again this week.
In terms of the reach of the channels, Nick was at 40 per cent followed by Cartoon Network at 38 per cent.
Note: The data provided in the article is for All India, TG: CS 4-14 ABC, 0700-2200 Hrs given by a channel and the ratings are in absolute numbers of Television Viewership in Thousands (TVTs).