Speakers, moderators, panelists, delegates, sales team, journalists all have set their foot on the land known as the Capital of cinema – Cannes, to attend one of the largest content markets in the world which is MIPCOM. 15 October marks the first day of the world’s leading screenings and conference for the kids’ entertainment community MIPJunior wherein the attendees will get to witness keynote sessions from Corus Kids, VP Content, Deirdre Brennan and Mattel, CCO, Catherine Balsam-Schwabe. As we are sure that these sessions would be informative to many, giving deeper insights on the Indian animation space would be “Passage to India: Working in this Dynamic Space” conference. The conference session includes Green Gold Animation, founder and CEO, Rajiv Chilaka; Viacom18 Digital Ventures, COO, Gaurav Gandhi; Cosmos-Maya, founder, Anish Mehta; and Graphiti Multimedia, director and COO, Munjal Shroff. Moderating them is Indiantelevision.com, founder, CEO and editor in chief, Anil Wanvari. Here’s what the session is going to be all about: India’s animation studios have made their mark with captivating local IP. How can international players and Indian studios collaborate in this unique ecosystem? This workshop provides essential tips for success on the subcontinent. “The conference is going to be more like a workshop as we will be talking about how international studios and companies can join hands with India for co-production,” elaborates Wanvari. “There’s no dearth in the IP’s being produced in India which are also being exported and are getting traction in the international markets. With this workshop we hope to demystify the myth of India being just an outsourcing hub. India has moved on and is now creating IPs and one of the successful one is Green Gold animation’s Chhota Bheem which is being seen in Indonesia and recently a deal has been struck with Amazon Prime for its exclusive content.” Currently India has film/audio visual co-production agreement with Canada, Brazil, New Zealand, Italian Republic, Great Britain, and Northern Ireland which not many are aware about. This would give an added advantage to both the international and Indian studios/companies while co-producing not just live-action but also animation series/projects. While Chilaka, Mehta and Shroff would be delving upon the IP subject, Gandhi will speak on the platform side as he has recently launched VOOT – Vaicom18’s OTT Video platform which has a primary focus on kids content. “In India, there are tax credits and incentives available, co-production agreements are present and finally there’s the Make in India movement going on. Our key focus will be to explain people how they can do business in India and encourage them to team up with Indians to produce wonder,” says a positive Wanvari. “Passage to India: Working in this Dynamic Space” will be held at MIPJunior Lab, Grand Hyatt Cannes Hôtel Martinez on 15 October from 17:15 to 17:45.