VFX Studio Eeksaurus wins at KROK FESTIVAL 2011 for USHA TVC & Save the Tiger- Game shortfilm -

Studio Eeksaurus wins at KROK FESTIVAL 2011 for USHA TVC & Save the Tiger- Game shortfilm

Studio Eeksaurus was recently awarded at the 18th KROK International Animated Film Festival in the category “Applied and commissioned animation” for their TVC of “Usha Sewing Machine” and shortfilm “Save our Tiger – Game”. The IAFF KROK 2011 was held from the 24th of September to the 3rd of October 2011 on board of the river cruiser “Princessa Dnipra” following the route: Kiev – Zaporozhye – Sevastopol – Odessa.

Talking to AnimationXpress.com Suresh Eriyat shared, “There were a total of 20 odd nominated films and we had 3 in that. More than winning I felt our films had won the hearts of the audience, in this case it was all film directors as audience. They showered a lot of praises for our work. Felt really satisfied. This is one festival of its kind where the audience is a focused bunch of directors from 39 countries, besides being the only sailing film festival. I had a great experience watching a lot of interesting films in such short span of time. Big dosage of learning!”

For the Usha sewing machince TVC the team of Studio Eeksaurus had an overall of 30 people working on the project and the pre-production alone took about 2 weeks while the shoot (live + stop motion) was 15 days and the post another 10 days. The entire project was completed in a month and a half under E Suresh with DOP Sanu George.

The 60 second TVC is all about ‘Usha‘ shedding its image of the black, bulky sewing machines used by tailors that instantly come to mind by bringing their new range – ‘Usha Janome‘ featuring small, handy, portable white machines with Japanese technology making sewing more a hobby for home makers as opposed to just being able to tailor with. The TVC shows a woman (the central character) works at her machine all day to create a magical ambience in her home.

Studio Eeksaurus has made three shortfilms to create more awareness for ‘Save the Tigers‘ cause. ‘Paradise‘ is a minute long, and ‘Pride‘ and ‘Game‘ are 30 sec each. The entire production of these short films is done by Studio Eeksaurus from concept to completion, and the funding as well. Directed by E. Suresh, the studio took 4 weeks to complete these 3 films. Music is provided by Jolly Jose.

Save the Tiger- Game that has won the IAFF KROK 2011 is inspired from the clever little rural toys where just 2 images moving back and forth tell a simple yet powerful story.

The International Jury Committee for the 18th International Animated Film Festival ‘KROK‘ consisted of Henri Heidsieck (France) – The Head of the Jury Committee, Juan Pablo Zaramella (Argentina), Andrey Kurkov (Ukraine), Joana Toste (Portugal) and Svyatoslav Ushakov (Russia).

About the future plans of the studio Suresh said, “I want to now concentrate on finishing my 3 short films that are under production as I got a lot of positive feedback from fellow directors”.

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