Sony YAY! to air ‘Naruto’ anime series on 15 August

Sony YAY! announced the launch of the Japanese anime series – Naruto. With the first time ever launch of Naruto in five languages, the channel aims to bring anime fans across all age groups closer to their favourite Ninja. This new addition leads to a significant expansion of the channel’s exhaustive and ever-growing toon-verse.

Sony Pictures Networks India kids’ genre business head Leena Lele Dutta said, “The popularity of anime is growing immensely in India. Our endeavour with Naruto is to take this popular series with the multilingual offering that will help satiate the demand for anime lovers as well as increase its footprint through localisation. With Naruto Sony YAY! will cater to a larger audience in kids and young adults and further strengthen its leadership position.”

The show celebrates a unique style of this Japanese anime and is based on a hugely popular series of Masashi Kishimotos’s top selling manga. The series will further showcase a young boy’s resilience and undaunted quest of becoming the most powerful leader of his village.

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