VFX Broadcast Audience Research Council Archives -

TRAI recommends structural reform in BARC India to improve credibility of TV ratings

The Telecom Regulatory Authority of India (TRAI) has recommended changes in the television measurement and rating…

BARC India appoints Mahendra Upadhyay as chief information officer

Broadcast Audience Research Council (BARC India) has appointed Mahendra Upadhyay as chief information officer. “We are…