Twitter is marching with speed to make its presence in the video gaming world and with the recent hiring of Rodrigo Velloso as the director of gaming partnerships, the company has launched official @TwitterGaming account and since tweeted a “Hello” and a GIF image featuring the famous Space Invaders “Press Start” screen and the caption, “Let’s tweet” along with other retweets from developers like 2K, Activision and Bethesda among others welcoming it.
The account description reads: The best of games, gaming, gamers and eSports on @twitter. The account follows official accounts of game developers, publishers, games and even e-sports teams and Twitter says this will make it easy for gamers to find and get their daily high from the world of gaming.
Let’s tweet. pic.twitter.com/OkCWAMDudg
— Twitter Gaming (@TwitterGaming) January 13, 2016
“There are thousands of gaming-related Tweets sent on Twitter each day,” Twitter said in a statement. “Whether folks are discovering a new game, tweeting at a gaming personality, keeping up with gaming news or following their favourite sport, we want to make it easy for gaming fans to find and join the most vibrant conversations about games.”
Since its first tweet on 8 January, the account has amassed more than 47,000 followers. Velloso’s role is to help Twitter build relationships in the gaming community with individual developers and personalities, as well as massive conventions like E3 and PAX. In December, Twitter partnered with The Game Awards. And with gaming division in place, expect much involvement of Twitter at major gaming events this year onwards.