VFX This Diwali the industry gets busy in the merchandise space -

This Diwali the industry gets busy in the merchandise space

The festival of lights is here, so let this Diwali bring in the good times. And what’s celebrating if one doesn’t indulge in some shopping and capitalise on the heavy discounts on gift items for one’s family and friends.

Diwali is the time when we all decorate our homes, exchange gifts and much more. So why not add some animated and comic gift products to your shopping cart this time. Few folks from the industry have some really cool merchandise on sale this festive season.

From key rings to earrings, wooden coaters, wall papers and cards one will get everything and the best part is that all these goodies are just one click away; thanks to new media.

“We are coming out with new Vishnu statue this Diwali along with our old Shiva statues. We are also launching new sweatshirts and hoodies with our comic characters graphics printed on it, for Rs 1,599, but we have special discounts on our apparels. We will be giving a special discount of 25-30 per cent on our products on Flipkart,” revealed Vimanika Comics, founder Karanvir Arora.

Many see Diwali honouring the return of the lord Rama, his wife Sita and his brother Lakshmana from fourteen years of exile, as told in the ancient Hindu epic – The Ramayana. Charuvi Agrawal recently displayed a 25 feet sculpture of Hanuman, at Select Citywalk Mall, Delhi in occasion of Diwali season. Charuvi said, “This whole exhibition was to serve the purpose of Diwali. We have various hand painted figurines of the characters from the Hanuman Chalisa film, like Ram, Hanuman, Asur and many more. We have show pieces; self designed lamps as well. You can go to our website and order products online. We are also giving special discounts to our customers.”

And why should the broadcasters stay behind, so to further increase engagement with its young viewers, Nickelodeon has extended the Motu Patlu experience by launching an exclusive apparel line across online portals like Snapdeal.com this festive season. Motu Patlu fans can now sport cool T-shirts, shorts, sweatshirts, games and puzzles – all in Motu Patlu’s signature dhamakedaar style.

The exclusive range, priced at Rs 249 to Rs 999, includes 30 different apparel options, which will be available across e-commerce platforms like Snapdeal.com.

Speaking about the new range of merchandise, Saugato Bhowmik, Head – Consumer Products, Viacom18 Media, said: “Motu Patlu have topped the charts and also conquered the hearts of children across the nation with their fun antics. We now want fans of Motu Patlu to further experience their favorite characters through interesting merchandise. Starting with the launch of the apparel line online, we are eventually looking at extending the Motu Patlu franchise to include other products categories like back to school merchandise, stationery as well.”

Green Gold, which has been a pioneer in creating wholesome entertainment for kids of all ages, is also giving special offers and discounts on Chhota Bheem merchandise at its Green Gold Stores.

“We have wide range of Diwali gift pack this year. Gift pack One consists of key chain, TT bat, comics and wish card priced at Rs 249 only. Than we have special movie combo which has 20 movie DVD’s, mega comic’s jumbo combo which has 88 Chhota Bheem comics and 8 Krishna comics, super saver combo pack, DVD jumbo pack for Rs 6,954 and much more starting from Rs 249 onwards,” added Green Gold store, Head Sudeesh Varma.

And how can we forget The Angry Maushi! If you want to get your stuff personalised then Abhijeet Kini Merch is the right place to order your gifts. “From personalised mugs to pillows, wall papers, key chains, magnets, wooden coaster, our special edition earrings we have all store for our dear customers. I am also designing Diwali special comic mailers and caricature for our buyers and everything is priced between Rs 100 to Rs 700. We are also giving discount of 5-10 per cent on some of our merchandise,” expounded Abhijeet.

So, now if you are looking for something creative and different you know where to place your orders this Diwali.

AnimationXpress.com Team wishes all its readers a very Happy Diwali and a prosperous New Year.