Global Eagle Entertainment (GEE) a market-leading media and connectivity provider to the travel industry, announced a partnership with Rovio Entertainment, the global entertainment media company with games at heart, to provide the world’s best-known casual mobile gaming franchise, Angry Birds, to airlines as inflight entertainment content.
“Since it was first introduced, Angry Birds has grown into one of the most recognised brands in the world,” said Alexis Steinman, SVP of digital products at GEE. “We are very excited to be able to offer our airline customers this exclusive opportunity to elevate their passenger experience offering. Angry Birds’ mischievous casual game style, engaging short game play and international appeal make it an ideal addition to an airline’s entertainment line-up.”
Angry Birds is the most downloaded mobile game of all time, boasting 2.8 billion downloads across all types of platforms. Through this agreement, GEE is providing customized Angry Birds content specifically for seat-back entertainment systems, and will soon market it to airline customers.
“In the last five years, Angry Birds have been spreading their wings to every corner of the world,” added Miikka Lindgren, vice president of business development games at Rovio Entertainment. “Thanks to our agreement with GEE, passengers will be able to take flight and join the Angry Birds on their mile high adventures. We love the idea of entertaining in the sky!”