Genius Brands, the global brand management company that creates and licenses multimedia entertainment content for children, has announced a unique content partnership between its Genius Brands Network.
The partnership includes the Kid Genius Cartoon Channel and Baby Genius TV reaching 80 million U.S. households, and Tankee – the first safe, digital destination for kids aged six to 12 to enjoy gaming videos. Tankee’s original gaming videos will be available on Genius Brands’ Kid Genius Cartoon Channel and Genius Brands’ Award-Winning children’s series will launch on Tankee.
Genius Brands’ chairman and CEO Andy Heyward said, “We pride ourselves on being a forward-thinking company, and this new partnership with Tankee offers us the opportunity to engage our audience across all mediums further, broadening our coverage into the gaming space with our content launch on Tankee’s award-winning platform,” “The children’s media landscape has evolved so rapidly and dramatically over the past five years. With content platforms becoming increasingly diffused, we identified a vacuum in the market our Kid Genius Channel viewers are clamoring for, and we are thrilled to bring Tankee’s dynamic productions based on wildly popular video games to our streaming service.”
Beginning July 2019, Genius Brands Network will launch a roster of Tankee Originals, including Minecraft Journey to the End, Octodad Dadliest Catch, PixARK Adventure, and Fairy Horse Quest, delivering a total of 75 episodes on the Kid Genius Cartoon Channel, which targets kids aged six to 11.
Additionally, Tankee will launch content from Genius Brands’ Kid Genius Cartoon Channel across its free entertainment app, including the award-winning Warren Buffett’s Secret Millionaires Club and Thomas Edison’s Secret Lab.
“We are honored to be partnering with Genius Brands and bringing Tankee Originals to 80 million households. We created Tankee, the free entertainment app for kids six to 12, to give kids the videos they love from their favorite games like Minecraft while helping parents protect their kids from inappropriate content. We share in Genius Brands’ mission to give kids entertaining and age-appropriate shows in a safe environment and couldn’t be more thrilled to see Tankee’s original programming on the award-winning platform,” added Tankee co-founder and CEO Gerald Youngblood.