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Los
Angeles based Earthworks Entertainment has announced that Sony Plaza
Company Ltd., the Japan based retail sales division of the Sony
Group, has acquired the rights for, and will distribute licensed
products of, the acclaimed SUZYS ZOO brand in all major
merchandise categories through its group of over 100
retail stores throughout Japan.
The announcement was made by Earthworks Entertainment Head of Global
Licensing & Marketing Cathy Malatesta.
The
official company release quotes Malatesta sayingThe extraordinarily
popular SUZYS ZOO line has over 200 whimsical characters
and accounts for over 100 million dollars in annual sales in the
USA in categories ranging from apparel to toys to greeting cards.
The Sony Plaza distribution deal for the worlds dominant international
market signifies the initial success of Earthworks Entertainments
efforts to aggressively position SUZYS ZOO in the global
marketplace,
Sony
Plaza Stores will also act as the master licensor for the territory
of Japan. In this capacity, Sony Plaza Stores will market the SUZYS
ZOO brand in the mass market, as well as specialty stores, countrywide.
Malatesta
added: We are delighted to have the high performance business
power of Sony Plaza working with us to launch the international
sales campaign for SUZYS ZOO, and we are most excited
to have Sony Plaza pursuing other related marketing opportunities
for us within the Sony family of Companies.
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